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AI Quality Is Fundamentally a Design Problem

“You cannot use old maps to explore a new world.” — Albert Einstein “AI quality is fundamentally a design problem.” This was my conclusion at our design deep dive on our AI-enabled software development lifecycle (SDLC). We hear every day about how organizations are setting up AI SDLCs with new tools, agents, and automated workflows.…

I Led a North Star Metric Initiative. Here’s What I Learned.

The North Star doesn’t move, but it moves the sailor. — Unknown Two years ago, I attended a DesignX conference talk that reframed how I think about metrics. The speaker laid out how customer value and business impact can align through the North Star Metric (NSM) framework, and it stayed with me. This year, our…

Navigation Is an Accessibility Problem

Organizations which design systems (in the broad sense used here) are constrained to produce designs which are copies of the communication structures of these organizations. — Melvin E. Conway, How Do Committees Invent? Most products don’t start with navigation problems. They develop them as the functionality grows and org structure changes. As Conway’s Law famously describes,…

Designing a Human-Centered Onboarding Experience

The main tenet of design thinking is empathy for the people you’re trying to design for. Leadership is exactly the same thing – building empathy for the people that you’re entrusted to help. – David Kelley, Founder of IDEO First step: If you haven’t already, read The First 90 Days by Michael Watkins. Even skimming a summary can…

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About Me

Product design, Human Centered Design, Data Visualization, Entrepreneurship